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Meta Performance Marketer · Mumbai

We build the ad. We run the ad.
We optimise every rupee.Until your results does the talking.

From strategy and research to daily optimisation and reporting — we run your Meta ads end-to-end so you can focus on the business, not the dashboard.

21+
Brands managed
8.59×
Peak ROAS
₹2Cr+
Ad spend managed
5 yrs
Meta-only focus
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Meta AdsCampaign StrategyROAS OptimisationAudience ResearchCreative DirectionFunnel PlanningBudget AllocationWeekly ReportsMeta AdsCampaign StrategyROAS OptimisationAudience ResearchCreative DirectionFunnel PlanningBudget AllocationWeekly Reports

What we do

Services built for results.

Every service feeds the same goal: profitable, scalable Meta campaigns that grow with your brand — not against it.

01

Meta Ads Strategy

Full-funnel strategy built around your goals — from audience mapping to budget pacing and creative direction.

FunnelROASBudgeting

02

Campaign Management

Daily hands-on management of your campaigns — testing, optimising, and scaling what's actually working.

OptimisationScalingTesting

03

Creative Strategy

Hooks, angles, and scroll-stopping concepts so every creative earns its spend before going live.

UGCStaticCopy

04

Reporting & Insights

Weekly and monthly reports that tell you what moved, why, and what we're doing about it next.

WeeklyMonthlyDashboards

05

Audience Research

Interest stacks, lookalikes, and retargeting layers built from data — not guesswork.

LookalikesRetargetingCold

06

Account Setup & Audit

Clean pixel setup, event verification, and campaign architecture so every rupee is tracked from day one.

PixelEventsStructure

Case studies

Campaigns that actually worked.

Real brands, real numbers — no cherry-picked screenshots.

01Fashion & Apparel
D2C Fashion Label · Mumbai

From 2× ROAS to 8.59× in 90 days

The challenge

The brand was running broad campaigns with no audience structure, burning budget on cold traffic that never converted.

What we did

  • Rebuilt the full-funnel — cold, warm, and retargeting layers
  • Launched UGC-style video creatives against lookalike audiences
  • Cut 6 underperforming ad sets in week 1 and reinvested into winners
8.59×
Peak ROAS
₹38L
Revenue in 90 days
−52%
Cost per purchase
02Ed-Tech & Coaching
Online Coaching Brand · Pune

64% drop in CPL within the first 60 days

The challenge

High cost per lead and low enrolment quality were making their funnel unprofitable. Previous agency was only optimising for clicks.

What we did

  • Switched optimisation goal from traffic to lead quality
  • Built a quiz-style lead form to pre-qualify intent
  • A/B tested 12 creatives — scaled the 2 that drove enrolments
64%
CPL reduction
3.1×
Enrolment rate lift
₹180
Avg. CPL (down from ₹500)
03Food & Beverage
QSR Chain · Pan-India

Repeat purchases up 2.4× with retention-first campaigns

The challenge

Most customers were one-time buyers. The brand had no retargeting strategy and was spending entirely on acquisition.

What we did

  • Built a retention funnel targeting past purchasers and app users
  • Created 'miss you' and 'back in stock' retargeting sequences
  • Introduced offer-led creatives for high-LTV customer segments
2.4×
Repeat purchase rate
41%
Lower CPA on retargeting
4.8×
Blended ROAS

Proof of work

Real results, real screens.

Actual screenshots from live campaigns — unedited.

How it works

A process built for clarity.

01

1

Audit & Align

We review your account, goals, and past spend to find gaps and quick wins before anything goes live.

02

2

Strategy Build

Audiences, budgets, creative briefs, and funnel flows — documented before a single rupee is committed.

03

3

Launch & Learn

Campaigns go live with structured test budgets. Early signals shape what we scale and what we cut.

04

4

Scale & Report

Winners scale, losers die fast. Weekly reviews and monthly reports keep you in the loop at every step.

What we build

TypesFunnel
Worked On

Every brand is different. We build and manage the right funnel type for your specific goal — not a one-size-fits-all template.

01

Sales Conversions

Designed to turn prospects into paying customers with precision-targeted strategies.

02

Call Bookings

Streamlined funnels to drive high-quality appointments effortlessly.

03

Lead Generation

Engineered to capture valuable leads for sustainable growth.

Industries

Niches we've scaled.

01

Fashion & Apparel

Up to 8.59× ROAS

02

Food & Beverage

Strong repeat-purchase ROAS

03

Beauty & Skincare

High-intent audience builds

04

Real Estate

Quality lead gen at scale

05

Ed-Tech & Coaching

Low CPL, high enrolment rate

06

Home & Décor

Catalogue & collection ads

07

Health & Wellness

Compliance-safe, high ROAS

08

Service Businesses

Appointment & form leads

Common questions

Got questions? We have answers.

Get in touch

Let's build something that works.

Tell me about your brand, your goals, and your current setup. We'll come back with honest thoughts — not a sales pitch.

💬
📍

Based in

Mumbai, India

Limited spots

Try us free for 15 days — plus 1 full ad film, on us.

For the first few selected brands only.

Apply to work with us

Tell us about your brand — we'll review and reply within 24 hours.

Free trial, no commitment. Limited spots — we'll reply within 24 hours.

Tell us everything

Start your brand brief.

The more detail you give us, the better our first response will be.

1

About You

2

Your Brand

Business model *

3

Your Meta Ads Status

Current status *

Drag to adjust

4

Services Needed

What do you need help with? *

5

Tell Us More

Everything you share is confidential. lovingit team reviews every enquiry personally and responds within 24 hours.

No spam. No bots. lovingit team reads every message personally.